Optimizing WordPress for Speed & Performance

Nobody likes a slow website—Google, your visitors, or your own patience. Whether you're on Standard Shared Hosting or Managed WordPress Hosting, here’s how to get your WordPress site running as fast as possible.

Why Speed Matters

A slow site drives people away, kills conversions, and hurts your search engine rankings. You want your WordPress site to load fast, respond instantly, and handle traffic without breaking a sweat. Let’s make that happen.

Built-In Speed Advantages with Media Giant Hosting

Before you even tweak anything, your site already benefits from:

• NVMe Storage – Super-fast, high-performance storage for faster load times.

• NGINX Caching – Every site is cached at the server level to boost speed.

• PHP OPcache & HTTP/2 – Faster script execution and improved performance.

• Managed WordPress Hosting Performance Enhancements – Automatic optimizations, WP Rocket, and fine-tuned caching settings.

If you’re on Managed WordPress Hosting, your site is already fine-tuned for performance. For Standard Shared Hosting users, some extra steps can help optimize your site.

Step 1: Use a Caching Plugin

For Standard Shared Hosting Clients:

Since you manage caching yourself, install and configure WP Rocket or W3 Total Cache to optimize performance:

1. Install WP Rocket (paid) or W3 Total Cache (free).

2. Enable page caching, browser caching, and object caching.

3. Optimize CSS, JS, and HTML minification for faster rendering.

4. WP Rocket also cleans your database to keep things running smoothly.

For Managed WordPress Hosting Clients:

Your site already comes with WP Rocket pre-installed and optimized. You don’t need to do anything—just enjoy the speed boost.

Step 2: Optimize Images

Big images slow down your site. Compress them before uploading or use an optimization plugin.

For Standard Shared Hosting Clients:

Use plugins like Imagify or Smush to reduce image sizes without losing quality.

For Managed WordPress Hosting Clients:

You already have Imagify (Unlimited Usage) included in your plan, so all your images are automatically optimized.

Step 3: Keep Your Site Lightweight

• Limit Plugins: The more plugins you have, the slower your site gets. Deactivate and delete anything unnecessary.

• Use a Lightweight Theme: Avoid bloated themes with unnecessary features. Stick to well-coded themes like Astra or GeneratePress.

• Database Optimization: WP Rocket automatically cleans up unnecessary data, revisions, and spam comments to keep things efficient.

Step 4: Enable a Content Delivery Network (CDN)

A CDN (Content Delivery Network) stores copies of your site on multiple servers worldwide, reducing load times.

For Standard Shared Hosting & Managed WordPress Hosting Clients:

We do not include CDN services, but you can easily integrate one:

• Cloudflare (free and paid options available)

• Amazon CloudFront (enterprise-level performance and scalability)

Follow their setup guides to link your site to a CDN and distribute your content faster.

Final Thoughts

Speed matters. Whether you're on Standard Shared Hosting or Managed WordPress Hosting, these optimizations will ensure your site loads fast and keeps visitors happy.

✅ Managed WordPress Hosting Clients: Most of this is already done for you—enjoy the performance!
✅ Standard Shared Hosting Clients: Take a few extra steps, and your site will run just as fast.

Need help? Our support team is here 24/7. Now go build something awesome—fast!